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Job Checklist

February - April
- Begin planning and set goals
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- Contact BIGGA about sponsorship opportunities
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May - August
- Evaluate current display (reuse, revamp or replace)
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- Study show rules and regulations
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- Design stand layout (if space only send two copies of plans to BIGGA)
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- Plan publicity and promotions
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- Order graphics Plan hospitality events
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September - October
- Determine products to be displayed
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- Finalise display and familiarise yourself with assembly
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- Order supplies and equipment (audio, visual, computer, furniture etc)
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- Study Exhibitors Manual, order services (electrical, lighting, phone, forklifting, insurance, furniture etc)
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- Develop and compile targeted mailing list
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- Design pre-show mailers and stand literature
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- Register all stand and contractor personnel
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- Contact BIGGA about advertising in the Show Guide and other advertising opportunities
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November
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- Confirm Health & Safety Policy (return H & S Declaration to BIGGA)
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- Send press releases (you may need to do this earlier, depending on publication schedules)
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- Begin pre-show marketing mailshots
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- Confirm all travel and restaurant reservations for staff or hospitality events
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- Appoint someone to oversee stand installation and dismantling
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December
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- Confirm product samples and literature
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- Finalise stand staff schedule
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- Practice on-stand demonstrations
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- Mail final pre-show promotions
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Early January
- Send last minute reminders to media
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One Week Before Show
- Organise items to take to the show (tool kit, copies of all
contracts, contact names and numbers for show management and services,
exhibit emergency kit)
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- Conduct role-playing sessions to train staff (engaging, overcoming objections etc)
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